Welcome to Strategic Market Access
Strategic Market Access (SMA) partner with organisations to position their solutions and services to the global financial market. Focusing on outcomes, we provide strategic insights and tailored go to market plans. Working seamlessly with our clients’ teams, we extend and support their existing capabilities to deliver success throughout the marketing, lead generation and sales cycles.
Success is holistic. Our Inside Sales, Sales and Marketing functions provide our clients with flexible access to the right skillset at the right time, underpinned by an in-depth understanding of technology and finance. We bring the business expertise needed to position and close complex deals spanning across functions and sometimes also involving multiple regions.
SMA’s executives bring over 100 years combined experience in the business. The entire team is hand-picked from senior roles in banks, brokers, insurance and technology providers. Our international experience, language skills, deep domain understanding and network is what makes us unique. Over the past ten years, SMA has helped financial technology and services organisations achieving success and grow their business – it’s our passion and what we do.
Our Approach
SMA brings an integrated and strategic view on sales, inside sales and marketing. Working together with your organisation, we help shaping and aligning the go to market strategy with a business execution plan.
Every client is unique. We leverage our experience to form a tailored sales and marketing strategy and execution plan aligned to our client’s budget and objectives.
Our engagements are flexible. The majority of our client relationships are long-term but we also offer project based work or coverage for parental leave.
SMA brings a fresh and independent outward looking view of the business, putting the client’s success, reputation and revenue first. Our team of professional inside sales, senior sales and marketing executives turn plans into execution for a quick delivery of tangible results.
Get in touch to discuss how we can work together to accelerate your results by gaining direct and flexible access to industry experience and business expertise.
What we do
SMA works with market leading organisations as well as smaller start-ups within the technology and financial services industry. We extend our clients' sales and marketing capabilities to offer technology solutions and services that support the business of the financial and insurance community.
We provide deep domain expertise across each stage of the sales cycle. Our business knowledge and extensive network are complemented with language skills and international experience of different cultures and market characteristics.
We manage complex and multi-jurisdictional sales processes and contractual relationships. Understanding the needs of the end-clients and how they operate means that we can address their concerns and add value with a tailored approach and messages that resonate. By leveraging digital marketing, the latest tech tools and personal interaction, we align sales and marketing activities with the buyer’s journey from initial engagement to closure. This provides a cost-effective budget spend, resulting in a strong and well-qualified pipeline.
What our clients say about us