Geographical Expansion

Business development without borders

Globalisation as well as external factors such as Brexit are making firms look beyond their traditional markets to seek new revenue streams abroad. However, international expansion plans suddenly encountered unprecedented challenges due to the Covid-19 virus.

Agile firms able to adapt to new situations quickly are well placed to reap rewards even in challenging times. However, the costs for opening new offices and hiring local staff, in addition to understanding subtle cultural differences and foreign languages can seem daunting.

Strategic Market Access (SMA) has a long and proven track-record in business development and marketing across EMEA and APAC. We are here to help analysing how to turn challenges into opportunities and set the business up for short as well as long term success.

Now more than ever, intelligent digital marketing and online presence in combination with personalised interaction should be at the core of any expansion strategy plan. We help our clients advise on the digital journey leading to engagement in a number of forms: webinars, video conferences, video-recorded demonstrations and of course face to face meetings. Having a long history doing business throughout EMEA and APAC, SMA bring the experience and local knowledge needed to tailor messages and position solutions to local market requirements. We understand how to negotiate complex and advantageous deals.

SMA brings a team of professionals from the banking, investment management, insurance and technology sector. Our C-Level network spans across several countries. Despite most of the SMA team operating from London, over 50% of our clients are in fact based outside of the UK – so rest assured, we know what we’re doing.

New from 2020, SMA has broaden its reach to also include APAC, with a local presence out of Auckland, New Zealand. From here, we can support your business expansion plans leveraging the experience built up over many years from the UK and EMEA markets.

By partnering with SMA you can rapidly expand your geographical reach and create new revenue opportunities without the need for high up-front costs.

Our flexible engagement model means that we can provide a range of cost effective solutions tailored to meet your specific requirements.

Get in touch to find out what is right for your business.

Benefits of partnering with SMA for geographical expansion

  • Deep domain knowledge of financial services and insurance sales across EMEA and APAC
  • Multi-lingual professional team
  • Wide ranging, C-Level network within the buying community, globally
  • Structured go-to-market plans for sales and marketing
  • Understanding of local market characteristics and culture
  • No need for high up-front costs

What our clients say about us

Having an external, expert view on your business strategy is essential; even as an experienced CEO you can become entrenched. SMA were a guiding light and we completely trusted them moving forward with our ambitious business development plans. CEO, Insurance Technology start-up firm, London

The team at SMA enabled my FinTech start up to develop a corporate business development strategy and close deals with household names much quicker than we ever could have done on our own. They really accelerated our qualified pipeline and growth potential. CEO, start-up FinTech, London

Experience + Expertise = Success

Get in touch to find out more

Call, email or send us your details for more information.